ANONYMEdesigners FW17: Introducing its first Japanese pop-up shop at Sogo Yokohama

ANONYMEdesigners is proud to announce the opening of its first Japanese pop up shop at Sogo Yokohama department store.

After 3 years of presence in Japan in selected multibrand boutiques and chain stores, the opening of pop up corners and deeper presence in the Japanese market is a major turning point for ANONYMEdesigners, as they continue to grow season after season, year after year. Our worldwide growth will be another 20% at least.

Next pop-ups are at Hankyu department store, in Osaka: 10-17 October & Takashimaya, in Yokohama, 22-28 November

When to visit? From September 26 to October 2

About ANONYMEdesigners

At ANONYMEdesigners, our mission is to empower women; to enable women to reveal their true essence and embrace their femininity. Our logo is a stylish mask as we believe that the identity of the woman is more important that the identity of the designer. The eternal beauty and cosmopolitan influences of Rome run through the designs and translate into the prints, patterns and details of each collection.

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About ANONYMEdesigners

For many years, the fashion world has put designers on a pedestal and forgotten that the clothes and the wearer should take the spotlight. At ANONYME we remain behind a mask because we believe that the identity of the woman is more important that the identity of the designer.

Femininity is something which transcends language, culture and time. At ANONYME, we are inspired by the mystery and beauty in every woman. It is a quality expressed in many ways and we believe our designs are a vehicle through which every woman can express emotions, share feelings and reveal what is inside of her.

Every corner of Rome has a story and every story is an inspiration for our designs. The eternal beauty and cosmopolitan influences of this city run through the designs and translate into the prints, patterns and details of each collection. ANONYME fuses traditional Italian tailoring with international elements to produce timeless and elegant styles of distinction.